Ziyan Wang
Founder & Principal Consultant
Healthcare market access, commercialization, and policy strategist with nearly 20 years of experience across China and Asia-Pacific.
Beyond Consulting
Ziyan founded ACCESSBRIDGE to help healthcare innovators navigate increasingly complex healthcare systems and make better strategic decisions before execution begins.
A Career Built Across Healthcare Systems
WHO → LSE → Johnson & Johnson → Eli Lilly → Bristol Myers Squibb → Bracco → LivaNova → ACCESSBRIDGE
What Shaped My Perspective
Throughout my career, I have worked across healthcare policy, reimbursement, market access, pricing, and commercialization functions.
This experience taught me that healthcare success is rarely determined by a single application, stakeholder meeting, or commercial initiative.
The most successful organizations understand how healthcare policy, payer priorities, clinical practice, stakeholder incentives, and commercial objectives interact within the broader healthcare system.
This systems perspective continues to shape how I support clients today.
(Geneva) (London) (Belgium) (China) (China) (China) (Singapore | APAC) (Singapore)
Author & Thought Leadership
Ziyan is co-author of Towards A Healthy China: The Institutional Logic and Strategic Pathways to a Pharmaceutical Powerhouse.
The book explores the interaction between healthcare systems, innovation, industrial policy, and national competitiveness, reflecting her long-standing interest in how healthcare policy and innovation can work together to improve patient access and healthcare outcomes.